Exploring the transformative journey from products to platforms, this insightful article delves into the four-step playbook crafted by Zhu and Furr. Using historical examples like Nintendo's legendary rise, amidst a faltering video game industry, it showcases the meticulous strategies employed in mastering the product-platform transition.

Struggling to keep up with tech's rapid advancements? A Harvard Business Review article by Erika Andersen has the antidote. Aspiration, curiosity, and vulnerability aren't just buzzwords - they are the cornerstone attributes for continual learning in today's business landscape. Whether it's leveling up your skills in data analytics or stepping into a managerial role, Andersen’s article offers pragmatic strategies to make the learning journey not just effective but enjoyable. In a world where the only sustainable competitive advantage might be learning faster than your competitors, taking her advice to heart is more than just advisable—it's essential.

As AI technology continues to advance, ethical questions loom large, especially concerning labor practices. A significant number of workers, primarily from the Philippines, find themselves in 'digital sweatshops,' earning less than minimum wage to annotate data and train AI models. U.S. tech giants like Scale AI, who are often clients, appear disconnected from the struggles of this overseas workforce. The article highlights the urgent need for regulation and ethical considerations, pushing for a more equitable AI ecosystem.

In our latest blog post, Michelle Hayes Uhlfelder, CEO & Founder of Cherrytop, delves into the symbiotic relationship between Branding and Generative AI. Drawing from her profound insights acquired during her Marketing in AI certification from Cornell University, Michelle underscores the challenges and rewards of integrating AI into branding strategies. This piece offers not just an analytical perspective but actionable takeaways for brands aiming to strike the right balance. A must-read for any brand navigating the digital frontier and seeking to maintain its authentic voice in the age of AI. Dive in and join the conversation.

Yet, while the potential of AI is immense, it isn’t without its challenges. Understanding and effectively leveraging AI requires a fundamental shift in our approach to marketing. It involves creating a synergy between marketers' creative flair and the precision of machine learning algorithms. Furthermore, ethical considerations around data privacy and transparency have become increasingly crucial as we navigate this new terrain.